PRIVACY POLICY
PRIVACY POLICY
Last Updated: December 30, 2025
1. INTRODUCTION
Welcome to ÉVEDÍA ("we," "our," or "us"). We are committed to protecting your privacy and ensuring transparency about how we collect, use, and safeguard your personal information. This Privacy Policy explains our practices regarding data collection and use across all channels of communication including our website, email, SMS, phone, social media, and any other interactions with our brand.
By using our website, purchasing our products, or interacting with us through any communication channel, you agree to the collection and use of information in accordance with this policy.
2. INFORMATION WE COLLECT
2.1 Information You Provide Directly
• Account Information: Name, email address, phone number, billing and shipping addresses, payment information
• Purchase History: Order details, product preferences, transaction history
• Communication Preferences: Marketing preferences, communication channel preferences, subscription choices
• Customer Service Interactions: Information you provide when contacting us via phone, email, SMS, chat, or social media
• Reviews and Feedback: Product reviews, testimonials, survey responses, and other feedback
• Social Media Information: When you interact with us on social media platforms, we may collect your username, profile information, and the content of your messages
2.2 Information Collected Automatically
• Device Information: IP address, browser type, operating system, device identifiers
• Usage Data: Pages viewed, time spent on site, click patterns, referring URLs, search terms
• Location Data: General geographic location based on IP address
• Cookies and Similar Technologies: We use cookies, web beacons, pixels, and similar tracking technologies (see Section 4)
2.3 Information From Third Parties
• Social Media Platforms: When you engage with our content or advertisements on social media
• Marketing Partners: Information from our advertising and analytics partners
• Payment Processors: Transaction confirmation and fraud prevention information
• Shipping Partners: Delivery status and confirmation information
3. HOW WE USE YOUR INFORMATION
We use your information for the following purposes:
3.1 Order Processing and Fulfillment
• Process and fulfill your orders
• Communicate order status and shipping updates via email, SMS, and phone
• Handle returns, exchanges, and refunds
• Provide customer support across all communication channels
3.2 Marketing and Communications
• Send promotional emails about new products, special offers, and exclusive content (with your consent)
• Send SMS marketing messages (only with your explicit opt-in consent)
• Contact you via phone regarding orders, customer service, or promotional opportunities (with consent)
• Display personalized advertisements on social media and other platforms
• Engage with you on social media platforms
• Send newsletters and educational content about our products and LED beauty technology
3.3 Service Improvement
• Analyze usage patterns to improve our website and services
• Conduct market research and gather feedback
• Develop new products and features
• Personalize your shopping experience
3.4 Legal and Security
• Comply with legal obligations and respond to legal requests
• Prevent fraud and enhance security
• Enforce our terms of service and policies
• Protect our rights and the rights of others
4. COOKIES AND TRACKING TECHNOLOGIES
We use the following types of cookies and tracking technologies:
• Essential Cookies: Required for basic site functionality and security
• Performance Cookies: Help us understand how visitors use our site
• Functionality Cookies: Remember your preferences and settings
• Marketing Cookies: Track your activity across websites to deliver targeted advertising
• Social Media Cookies: Enable social media features and track engagement
You can control cookies through your browser settings. However, disabling certain cookies may limit your ability to use some features of our website.
5. COMMUNICATION CHANNELS
5.1 Email Communications
We may send you:
• Transactional emails (order confirmations, shipping updates, password resets)
• Marketing emails (promotional offers, product launches, newsletters)
• Service announcements and policy updates
You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in any email or by contacting us directly.
5.2 SMS/Text Messages
• We will only send SMS messages with your explicit opt-in consent
• Message frequency varies based on your preferences
• Standard message and data rates may apply
• You can opt out at any time by replying STOP to any SMS message
5.3 Phone Communications
• We may call you regarding order issues, customer service matters, or with your consent, promotional opportunities
• We do not share or sell your phone number to third parties for their marketing purposes
5.4 Social Media
• We engage with customers on platforms including Instagram, Facebook, TikTok, YouTube, and others
• Information you share publicly on social media is governed by the respective platform's privacy policy
• Direct messages and comments may be used to provide customer service
• We may use social media analytics to understand engagement and improve our content
5.5 Push Notifications
• If you enable push notifications, we may send updates about orders, promotions, and content
• You can disable push notifications in your device settings at any time
6. HOW WE SHARE YOUR INFORMATION
We do not sell your personal information. We may share your information with:
6.1 Service Providers
• Shopify (e-commerce platform)
• Payment processors (Stripe, PayPal, etc.)
• Shipping and fulfillment partners
• Email service providers
• SMS/text messaging platforms
• Customer service platforms
• Analytics providers
• Marketing and advertising platforms
• Cloud storage providers
6.2 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
6.3 Legal Requirements
We may disclose your information when required by law, court order, or legal process, or to protect our rights and safety.
6.4 With Your Consent
We may share your information with third parties when you explicitly consent to such sharing.
7. DATA RETENTION
We retain your personal information for as long as necessary to:
• Fulfill the purposes outlined in this Privacy Policy
• Comply with legal, tax, and accounting obligations
• Resolve disputes and enforce our agreements
Typical retention periods:
• Account information: Duration of account plus 3 years
• Order history: 7 years for tax and accounting purposes
• Marketing communications records: Until you unsubscribe plus 3 years
• Website analytics: 26 months
• Customer service records: 3 years
8. YOUR PRIVACY RIGHTS
Depending on your location, you may have the following rights:
8.1 General Rights (All Users)
• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal obligations)
• Opt-Out: Unsubscribe from marketing communications at any time
• Portability: Request your data in a portable format
8.2 GDPR Rights (European Economic Area)
• Right to restriction of processing
• Right to object to processing
• Right to lodge a complaint with a supervisory authority
• Right to withdraw consent at any time
8.3 CCPA/CPRA Rights (California Residents)
• Right to know what personal information is collected, used, shared, or sold
• Right to delete personal information
• Right to opt-out of the sale of personal information (we do not sell personal information)
• Right to non-discrimination for exercising your rights
• Right to correct inaccurate personal information
• Right to limit use of sensitive personal information
8.4 Other State Privacy Laws
If you reside in Virginia, Colorado, Connecticut, Utah, or other states with privacy laws, you may have additional rights. Contact us to exercise your rights.
To exercise any of these rights, please contact us using the information in Section 13.
9. INTERNATIONAL DATA TRANSFERS
EVEDIA is based in the United States. If you are accessing our services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States and other countries where our service providers operate.
For European Economic Area users, we ensure appropriate safeguards are in place for international data transfers, including:
• Standard Contractual Clauses approved by the European Commission
• Adequacy decisions
• Other lawful transfer mechanisms
10. CHILDREN'S PRIVACY
Our products are suitable for all ages. However, if you are under the age of 13, we require verifiable parental consent before collecting, using, or disclosing your personal information, in accordance with the Children's Online Privacy Protection Act (COPPA). Parents or guardians must provide consent for children under 13 to make purchases or create accounts. If you believe we have collected information from a child under 13 without proper parental consent, please contact us immediately, and we will take steps to delete such information and terminate the account.
11. SECURITY MEASURES
We implement industry-standard security measures to protect your information, including:
• Encryption of sensitive data in transit and at rest (SSL/TLS)
• Secure payment processing through PCI-DSS compliant providers
• Regular security assessments and updates
• Access controls and authentication measures
• Employee training on data protection
• Regular backups and disaster recovery procedures
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
12. THIRD-PARTY LINKS
Our website and communications may contain links to third-party websites, including social media platforms. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.
13. CONTACT INFORMATION
If you have questions, concerns, or wish to exercise your privacy rights, please contact us:
ÉVEDÍA
476 Riverside Avenue, Suite 3023
Jacksonville, Florida 32202
United States
Email: info@evedia.com
For privacy-specific inquiries:
Privacy Officer: info@evedia.com
Response Time: We aim to respond to all privacy requests within 30 days (or as required by applicable law).
14. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations. We will notify you of material changes by:
• Posting the updated policy on our website with a new "Last Updated" date
• Sending an email notification to registered users
• Displaying a notice on our website
Your continued use of our services after such changes constitutes acceptance of the updated policy.
15. CONSENT
By using our website, making a purchase, or engaging with us through any communication channel (email, SMS, phone, social media), you consent to the collection, use, and sharing of your information as described in this Privacy Policy.
For marketing communications:
• Email: You can unsubscribe at any time using the link in our emails
• SMS: You can opt out by replying STOP to any text message
• Phone: You can request to be added to our Do Not Call list
• Social Media: You can adjust your preferences on the respective platforms
16. CALIFORNIA SHINE THE LIGHT LAW
California residents may request information about our disclosure of personal information to third parties for direct marketing purposes. We do not share personal information with third parties for their direct marketing purposes.
17. DO NOT TRACK SIGNALS
Some browsers have "Do Not Track" features that allow you to tell websites not to track you. We currently do not respond to Do Not Track signals. However, you can control cookies and tracking through your browser settings.
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This Privacy Policy is designed to be compliant with GDPR, CCPA/CPRA, and other major privacy regulations as of 2025. However, privacy laws continue to evolve. We recommend periodic reviews and updates to ensure ongoing compliance.
